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    COMPANY
    Hongmei Yougu Brand Group is a global integrated fashion operator based in China. We specialize in brand strategy, lifestyle aesthetic product development, online-offline omni-channel retail, full-cycle user management and Oriental aesthetic content creation. We run four distinct brands: HONGU, HONGU PINK, hongu mõmõ and Yujiang, serving all-age consumers for all lifestyle occasions.
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  • SUBSIDIARY BRANDS
    SUBSIDIARY BRANDS
    HONGU,HONGU PINK, hongu mõmõ and Yujiang are four distinct brands forming Hongmei Yougu’s complete fashion ecosystem. Our tiered multi-brand portfolio meets all lifestyle fashion demands.
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  • PARTNERSHIP
    PARTNERSHIP
    One plus one does not equal two; it stands for brand-new possibilities. With an inclusive mindset, Hongmei Yougu breaks industry boundaries, steers growth via long-term vision, and expands value through an open ecosystem. We firmly embrace openness, integration and win-win results. Powered by symbiosis, we create a boundless future together.
  • SUSTAINABILITY
  • RECRUITMENT
    RECRUITMENT
    We have built a full-link integrated organizational structure covering original design, brand incubation, omni-channel operation, supply chain control and digital management. We attract seasoned professionals from all fashion sectors to form a well-structured talent team with clear division and seamless collaboration. Backed by the comprehensive talent training, incentive and collaboration mechanisms of our Chuang Platform, we eliminate departmental and business silos to maximize collective expertise. Moving beyond reliance on individual elites, we base our growth on standardized, systematic team capabilities.
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  • CONTACT US
    CONTACT US
    Hongmei Yougu’s core competitiveness lies in connecting brand strategy, product supply, omni-channel distribution, membership system and content communication to build a self-sustaining closed-loop business operation system. Our brand management delivers more than stylish, high-quality lifestyle goods. Supported by a mature operation system, we enable sustained, long-term growth for multiple brands within our business ecosystem.
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发展历程
Development History

Development History

Time:2026-06-22
View:563

2023year

Fully operate the HONGU Red Valley brand and officially embark on the path of professional brand operation

2024year

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HONGU PINK, a trendy bag brand with emotional value, has launched its first store in the eastern suburbs of Chengdu

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Establish a dual headquarters and multi brand development model, optimize organizational structure, and implement corporate culture

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HONGU PINK's "Pain Pack" has become popular online, leading the trend of DIY pain pack consumption among Generation Z

2025year

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Deeply innovate the supply chain operation mode, achieve quality and efficiency improvement throughout the entire chain, and enhance operational turnover efficiency

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Honggu HONGU's new benchmark image has landed in Wuhan Yintai Creative City, upgrading its visual image and offline experience

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Establishing Hongumomo, a natural and environmentally friendly bag brand, with its first store opening simultaneously in the southern and southwestern regions of China

2026year

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Honggu HONGU was awarded as a strategic partner of Xingfa Group and co awarded with companies such as BYD and China Export&Credit Insurance Corporation

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At the 21st China Business Brand Festival, Hongu Momo was selected as one of the first key recommended brands for emerging industries

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At the 21st China Business Brand Festival, Hongu Momo was selected as one of the first key recommended brands for emerging industries

发展历程
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